Your story can be a powerful force, and your brand can reflect that dynamism.

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Our Services

  • New Vertical Launches: Crafting strategies for entering new market verticals with precision. (Victoria's Secret Sport, Victoria’s Secret Beauty)

    Category Expansion & Financial Plans: Assisting brands in expanding their product or service categories, supported by robust financial planning. (Scott’s Miracle Grow, Victoria’s Secret, 1800flowers)

    Sub-Brand Launch: Developing and launching sub-brands that align with the parent brand's identity and market goals. (The Marketplace)

    US Launch Strategy: Tailoring approaches for brands aiming to enter or expand within the US market. (Herbist, Morale, De Petite Muerte)

    International Strategy & Process: Creating tailored strategies for brands looking to enter or enhance their presence in international markets. (Victoria’s Secret International)

  • Content Strategy: Developing compelling content strategies that engage and convert across all platforms.

    Grassroots Local Marketing: Crafting localized marketing strategies that resonate on a community level.

    TikTok Strategy: Leveraging the power of TikTok for brand engagement and viral marketing campaigns.

    Live Shopping Strategy: Innovating retail through live shopping experiences, bridging the gap between online engagement and sales.

    Pop-Ups & Events: Creating memorable brand experiences through pop-up shops and event marketing to drive engagement and loyalty.

  • Brand Positioning: Defining and articulating your brand’s unique creative position in the market to stand out from the competition.

    Internal Brand Books: Developing comprehensive brand guidelines to ensure consistency across all brand communications.

    Store Front Interior Decor: Designing retail spaces that reflect the brand’s ethos and attract customers.

  • Fractional C-Suite: Providing part-time executive leadership to guide strategy, growth, and operations.

    Internal Education Series: Offering tailored training and development series to enhance team skills and knowledge in line with brand goals.

    Business & Team Restructures: Optimizing team structures for maximum scaling & efficiency.

  • Digital Ecommerce Optimization: From pricing & margins to product page design & asset optimization.

    Digital Marketing Workshops: Educating brands on digital marketing strategies from top of funnel to performance optimization and tools to enhance their online presence.

    Tech-Enabled Solutions: Integrating technology solutions for business process improvement and customer engagement, from live shopping to communal shopping.

“Partnering with Vibe Atelier on a strategic initiative to launch a growth subbrand was a pivotal moment for us. Their expertise and innovative approach enabled us to navigate complex challenges and achieve our goals. Their contribution has not only driven significant growth but also set new benchmarks for our operations.
— Victoria’s Secret Team